ASICS x Hidden NY for Sole DXB

This partnership was inspired by pre—historic themes and all things earth, nature, and memory. We translated this archeological experience to the invite concept and design; a scavenger box revealing “hidden gems” as you break through and unearth. when the dust settles, you’ll find all there is to know! + This was followed by in—space community activation, a fossil print workshop and experience curation.